Denim Tears x UGG SS22 Collaboration Campaign – NewsBreak

Denim Tears x UGG SS22 Collaboration Campaign – NewsBreak

Denim Tears x UGG SS22 Collaboration Campaign – NewsBreak

The Denim Tears x UGG collaboration is perhaps the most compelling collab I’ve seen in a minute. It is much more than just footwear. It’s a story of Black family history. Fresh off a Levi’s 501 campaign, Denim Tears designer Tremaine Emory switches roles and becomes the family historian for this…