Click here to read the full article. PARIS — Chinese clients were unable to travel to Paris for Balenciaga’s triumphant return to haute couture in July, so the house instead brought its most exclusive creations to Shanghai for a five-day event that kicked off on Friday.
It marks the first time that Balenciaga has staged an event in Mainland China, and also the first time the couture collection has been shown outside of Paris, reflecting the strategic importance of the territory, where Balenciaga has 39 stores and a cult following among fashion-conscious consumers, according to chief executive officer Cédric Charbit.More from…
It marks the first time that Balenciaga has staged an event in Mainland China, and also the first time the couture collection has been shown outside of Paris, reflecting the strategic importance of the territory, where Balenciaga has 39 stores and a cult following among fashion-conscious consumers, according to chief executive officer Cédric Charbit.More from…
