Marks & Spencer Launches Live, Interactive Shopping on M&S.com – NewsBreak

Marks & Spencer Launches Live, Interactive Shopping on M&S.com – NewsBreak

Marks & Spencer Launches Live, Interactive Shopping on M&S.com – NewsBreak

Click here to read the full article. LONDON — Live, from London, it’s Marks & Spencer.
One of the U.K.’s largest clothing, food and home retailers is tapping into the latest tech trend, allowing M&S.com customers to join a live broadcast, pose questions to in-store experts and shop while they watch.More from WWDThe Future Of Fashion Dinner with TikTok and ClearpayPhotos of Loren Gray’s Jewelry Line, &alwaysYandy’s Halloween 2020 Pop-Culture Costumes
The retailer launched the M&S Live Shopping series on Friday, with each weekly episode shoppable and interactive.
M&S has been working with the livestreaming software company LiSA on the service, which allows the…