The denim industry’s quest for unconventional natural dyes marches on. The latest concept, clay-dyed jeans, comes from B Corp-certified label Outland Denim.
The Australian brand’s Peachy Keen collection drops this month, offering a 100 percent organic cotton straight fit jean, mini skirt, and shorts with a washed-out, vintage-looking peachy pigment.
Made in partnership with denim mill Maritaş Denim, the color is achieved with Turkey-sourced clay using a natural dye technique dating back to ancient times before the 19th century rise of synthetic dyes. The process, according to Outland, uses 72 percent less water during the dyeing process compared to synthetic dyes and…
The Australian brand’s Peachy Keen collection drops this month, offering a 100 percent organic cotton straight fit jean, mini skirt, and shorts with a washed-out, vintage-looking peachy pigment.
Made in partnership with denim mill Maritaş Denim, the color is achieved with Turkey-sourced clay using a natural dye technique dating back to ancient times before the 19th century rise of synthetic dyes. The process, according to Outland, uses 72 percent less water during the dyeing process compared to synthetic dyes and…
